January 17, 2024, marks a significant milestone in the world of whisky, as The Glenlivet, the quintessential Speyside single malt, celebrates its 200th anniversary. This bicentennial is not just a nod to the past but a toast to the future, as The Glenlivet continues to lead the way in whisky craftsmanship and innovation. To mark this auspicious occasion, 2024 will be a year-long celebration, kicked off with the launch of The Glenlivet 200-Year Anniversary Limited Edition 12-Year-Old.
This new expression is a masterpiece of the distillery’s expertise, matured exclusively in first fill American Oak casks. It boasts a palate of ripe, juicy pear, coconut shavings, and creamy vanilla, harmoniously blended with the scents of fresh tangerines, pineapple slices, and indulgent crème caramel. This limited edition is not just a whisky; it’s a sensory journey through two centuries of excellence.
In a unique twist, the artwork for this commemorative bottle was sourced through a global crowdsourcing campaign. This initiative invited emerging artists to interpret The Glenlivet’s ethos of continuous progression. The winning design, crafted by Studio Berdi from Colombia, beautifully illustrates The Glenlivet’s evolution from its bold beginnings under founder George Smith to its current status as a trailblazer in the whisky world.
The Glenlivet has always been synonymous with breaking new ground. From being the first to finish whisky in Cognac casks to redefining whisky enjoyment with The Glenlivet Capsule Collection and The Glenlivet Twist & Mix Cocktails, the brand has consistently been at the forefront of innovation.
In the words of Jayne Murphy, Chivas Brothers Marketing Director, Malts, “This year is a pivotal moment for The Glenlivet as we honour our past and look forward to shaping the future of single malt whisky. Since George Smith introduced Speyside single malt to the world in 1824, our goal has been to challenge the status quo and set unparalleled standards of excellence. We invite everyone to join our celebration with our commemorative 12-year-old, and we eagerly anticipate the year’s upcoming festivities. Here’s to the next 200 years!”
The Glenlivet 200 Year Anniversary Limited Edition 12-Year-Old is currently available for purchase at The Whisky Exchange